The hospitality and leisure industries are based on exceeding customer expectations. The better the business does to impress its clients, the better its reputation and loyalty.
Whether your business is a hotel, golf course or restaurant, it’s not always possible to get customer service right every time, no matter how hard you try or how good staff training is. The human factor is always in play; we are humans, after all.
According to Survey Monkey, UK businesses lose £12 billion annually due to poor customer service. This may sound astronomical, especially considering we all know the importance of it, but there are ways to improve how your customers see your business.
It begins with professionalism, insight and attention.
Being ahead of your business, investing in the latest technology and researching the competition will set you apart. Having insight and forward thinking will lead to a better understanding and knowledge. Listening to your customers and genuinely valuing their opinions will see your business soar.
CardsSafe Ltd.’s technology has been a part of customer service for numerous restaurants, hotels, galleries, bars and leisure facilities for over twenty years. The system protects businesses by preventing dine & dash and protecting onsite assets. It also securely protects customers’ bank and ID cards while they run a tab or trial a product or service. The bar tab-keeping units signify to the customer that the facility they frequent or use cares about their personal data and allows stay to upsell onsite.
Personal data and banking information are gold dust in the wrong hands. If a customer wishes to run a tab and their bank card is slotted in the wallet or stuffed into a till, things don’t look good for the business. The impression of the brand is diminished, resulting in less loyalty and, ultimately, a reluctance for that customer to return. Proving to your customers that you have insight into the threats and are professionally doing something about it will show them that you pay attention to every detail and, therefore, to them.
CardsSafe works with numerous leisure and hospitality clients, from Hilton Hotels to Lord’s Cricket Ground, multiple golf courses, and over five thousand bars and restaurants. One of their longest-standing customers, the leading global hospitality brand Hilton, has used their system since 2005. They say, “All our customers are pleased that we look after their cards more securely with CardsSafe.” CardsSafe’s tab systems are in over 60 hotels nationwide, and what started as a partnership at one of their flagship hotels in Cardiff soon rolled out to the rest of the UK.
So, the choice is yours. To offer the best possible customer service, ensure your technology benefits your business and exceeds your customers’ expectations.
For more information, please visit www.cardssafe.com
Or contact the sales team on 0845 500 1040